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TDAN: The Data Administration Newsletter, Since 1997

THE DATA ADMINISTRATION NEWSLETTER – TDAN.com
ROBERT S. SEINER – PUBLISHER

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TDAN.com - The Data Administration Newsletter

TDAN.com - The Data Administration Newsletter

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What If Your Customers Aren't Who You Think They Are

by Patty Baker
Published: September 1, 1997
Yesterday's market approach focused on line-of-business orientation, product line profitability, and mergers and acquisitions. These were seen as fundamental business methods required to optimize and grow the corporation.

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Patty Baker -

Submitted by Patty Baker for Innovative Systems, Inc. (ISI). Innovative Systems provides solutions for companies to retain, acquire, regain, and expand their client relationships through the accurate, complete, and effective use of their client information. Whether companies are working with a client information database, marketing system, data warehouse, or other client-focused system, our solutions dramatically improve an organization’s ability to increase operating efficiencies and derive business advantage from their client information.

The industries we serve include banking, financial services, insurance, utility, telecommunications, government, nonprofit, retail, and catalog industries, among others. Through direct, personalized support and service, Innovative Systems enables companies to adopt client-oriented information strategies that achieve the best-possible client information management solution. Founded in 1968, Innovative Systems works with clients around the world through offices in Pittsburgh and London.